From said Pew Research poll, we can see Reddit’s user base is primarily white non-Hispanic, coming in at 70 percent of Reddit’s users in the United States. The Pew Research poll from 2016 determines that, unlike age and gender, Reddit’s audience actually follows the trends of the US population fairly closely. adults who use Reddit as of February 2019, by ethnicity. Reddit themselves have stated that 54 percent of their audience comes from the United States as of January 2017, which seems to match up very well with the current data: 222 million U.S based users out of 430 million users is around 52%. Ranking of the number of Reddit users by country 2020 (in millions). The graph below shows the user count for the countries in which Reddit is most popular: Statista. Second and Third place are Australia and India, with 17.55 million and 13.57 million users respectively. Recent 2020 statistics from shows that the largest number of Reddit users are in the United States, at 221.98 million users. So, while the population of the United States may evenly distributed in terms of both age and gender, Reddit’s users are anything but. Only 6 percent of Reddit users were found to be between the ages of 50 and 64, and just a single percent were 65 or older. According to data collected in 2016, 64 percent of the Reddit user base was between the ages of 18 and 29, and another 29 percent were between the ages of 30 and 49. Comparatively, the Reddit user base doesn’t match these numbers at all.
These numbers have likely shifted a bit since the data was gathered in 2016 regardless, they hold true for our point today. In the United States, age groups of adults follow a relatively balanced distribution, with 22 percent of the adult population made up of 18-29 year old, 34 percent in the 30-49 age range, 25 percent in the 50-64 range, and only 19 percent of adults above the age of 65. Pew also found that people who use Reddit as their main source of news skew even more male, reaching as high as 71 percent. Regardless, it’s safe to assume that the majority of users on Reddit are male, and though both of those statistics use the United States as their polling place, it’s likely similar throughout the rest of the world. Reports in September of 2017 made by Statistica found that percentage difference may be as high as 69 percent male, as opposed to the 67 percent Pew Research found. Pew Research’s 2016 poll found that, though the United States is split 49 percent male to 51 percent female, over two-thirds of Reddit users in the United States skewed male. In a recent 2019 survey by Statista, it was found that 22 percent of internet users aged 18 to 29 years and 14 percent of users aged 30 to 49 years use Reddit. This might not surprise readers who are familiar with the site, but the basic takeaway for both age and gender is simple: the biggest part of Reddit’s audience skews young and male. The sources we used for this information is posted at the bottom of this article, but basically, we’ve pulled information and statistics from a number of polls and outside research. It does mean, however, that tracking basic details about Reddit’s users and their characteristics has to be done through outside research. In a way, that’s a good thing-it helps to keep Reddit separate from the rest of your social life online, and that anonymity is necessary for online safety.